Credits

My Role As Technical Director

Web Applications Development

1. Cloud Web App (Audience-Facing)

• Hosts the visitor experience: three questions that generate the dream object’s metadata.
  
• Sends structured metadata to the local render web app.
  
• Includes:
  
  • Question-banning system to prevent redundant objects within the same audience group.
    
  • Queue system to control submission flow and avoid overcrowding the garden.
    

2. Local Render Web App

• Receives object metadata from the cloud app.
  
• Determines the object’s location, scale, and rendering parameters.
  
• Sends final rendering commands to Unreal Engine via a custom protocol.
  
• Manages object refresh & removal logic to keep the garden balanced and continuously evolving.

3. Inter-App Protocol

• Designed a communication protocol allowing:
  
  • Cloud → Render app data transfer
    
  • Render app → Unreal Engine OSC messaging
    

Unreal Engine Pipeline

• Developed the Unreal Engine system that receives OSC commands and spawns objects with assigned metadata.

Automation & System Tools

• Built a one-click startup script launching:
  
  • Web servers
    
  • Unreal Engine
    
  • TouchDesigner
    
• Implemented an on-site shutdown service that closes all systems, including projectors.
  

On-Site Installation

• Performed environmental projection calibration for multi-projector alignment.
  
• Managed media server performance, optimization, and reliability throughout operation.

How it Works

1. Scan & Enter the Dream Portal
    Visitors scan a QR code on the wall to open a mobile web app, where they answer three multiple-choice questions about a dream object inspired by Dalí’s visual world.
2. Co-Create a Unique Dream Object
    Based on their answers, an AI system generates a one-of-a-kind dream object that appears in the immersive Endless Garden, joining all the other visitors’ creations in a shared digital landscape.
3. Watch the Garden Come Alive
    Inside the projection-mapped environment, each dream object moves, reacts, and interacts with other objects—forming a living, ever-changing garden of collective imagination.
4. Connect Back to Dalí’s Original Works
    Visitors can download and share their dream object, and tap “Learn More” to see which Dalí symbols and paintings inspired it—most of which are in the Dalí Museum collection downstairs, inviting them to find the original artwork in person and deepen their personal connection to Dalí’s world.

Impact & Visitor Engagement

1. High engagement and strong replay value
    On average, each visitor interacted with the experience 1.8 times, generating almost two Dream Objects per person. This indicates high user stickiness—visitors were genuinely stimulated by the co-creation process and eager to explore multiple outcomes.
2. Strong personal connection & pride in creation
    50% of participants chose to download or share their Dream Object through the web application. This unusually high share rate shows that visitors felt a strong personal connection to their creation and were proud to associate themselves with the artwork.
3. Curiosity successfully sparked
    12% of users clicked “Learn More” to read the bite-sized story behind their Dream Object’s Dalí-inspired symbolism. This demonstrates that the experience effectively triggered curiosity and encouraged deeper engagement with the museum’s collection.

Technical Details